Who uses GooglePlus?
Who uses GooglePlus?

You say you’re not engaged on GooglePlus¬†because none of your friends are there? Well, maybe your friends are there and you don’t even know it. Maybe you should meet and engage with some of the people who are using GooglePlus. Maybe you need new friends. We keep suggesting, urging individuals, businesses and organizations to include […]

Mobile devices now dominate digital media in the U.S.
Mobile devices now dominate digital media in the U.S.

Sixty percent of all digital media in the U.S. is now consumed on mobile devices – read that: six – zero, 60 percent. comScore has just published its U.S. Mobile App Report 2014 which proclaims, “the days of desktop (device) dominance are over,” and the present (and future) belongs to smartphones and tablets. “The fuel […]

Who are all those strangers in my Twitter feed?
Who are all those strangers in my Twitter feed?

No, you are not imagining things: strangers are popping up in your Twitter feed. But it’s okay because Twitter is doing it intentionally and wants to, um, expand your horizons a bit (oh, and rapidly increase user activity to attract more advertising revenue). You probably noticed by now some of the vast Twitterati you did […]

Social media and brain function…really?
Social media and brain function…really?

Plenty of academics and researchers are jumping all over the place, trying to find links between social media and brain function. Do the still relatively new tools of social media alter/denigrate/enhance our brain function? (Take your pick.) Seriously, many learned people are spending time on this subject. The topic even has its own Wikipedia page. […]

Online success: focus on your content!
Online success: focus on your content!

You simply can’t get ahead with online marketing unless you focus on your content. It’s really that simple. And by, “content,” we mean telling your story on your website and, yes, in posts on your blog. Oh, we know: it feels like your social media is out of control. You’re confused amid a jumble of […]

Videos week on the social spaces! Twitter, Pinterest.
Videos week on the social spaces! Twitter, Pinterest.

Hmmm, must videos week on the social spaces as Twitter and Pinterest both roll out new video opportunities – the former for advertising, the latter for music videos. Promoted Tweets have been part of Twitter’s advertising offerings for quite a while, of course, and after testing for a few months Twitter is now offering Promoted […]

Selfies with Dingoes: a real social media problem!!
Selfies with Dingoes: a real social media problem!!

Social media and technology Luddites are always quick to blame the new tools for everything from increased narcissism to skin rash and now we have…wait for it…the problem of selfies with dingoes. Far be it from us to pass judgment on those who pass judgment but according to the Daily Mail in London, taking selfies […]

Facebook Messenger: love it or hate it.
Facebook Messenger: love it or hate it.

Facebook Messenger, the text-video-audio app, has become a fact of life for most of the 1.3 billion citizens of Facebookistan. You’ve no doubt received your notice about downloading the separated app from Facebook proper so you can continue to send messages to friends. Not everyone is happy about the forced move to a separate app. […]

Twitter bots: 23 million of ‘em??
Twitter bots: 23 million of ‘em??

It seems roughly 8.5 percent of all Twitter accounts are automatically generated, like robots or Twitter bots. Now before you get all freaked out one should consider this is not necessarily a bad thing. Some Twitter bots can be useful. Some are evil. And some are just annoying. But according to an updated report filed […]