It's widely reported the Yahoo acquisition of Tumblr is all but a done deal; Pinterest goes even more commercial with big brands; and an insightful voice says mobile messaging is the future, not necessarily social networks - necessarily.
Tumblr will become part of Yahooland.
Rumored for quite a while, now, plenty of reports suggest the Yahoo board of directors approved a $1.1 billion purchase of popular social blogging site, Tumblr.
You might as well get used to it: advertising in the social streams is only going to increase.
After all, we have to figure out some way to pay for the services and platforms that consume so much of users' time these days. Since the very beginning of widely distributed communication tools we've either paid outright and directly for the content or publishers sold advertising to pay for the content. Heck it could be argued the Dead Sea Scrolls were really an early form of "native advertising."
Only seems logical to expect the very non-traditional social media is going to embrace the very traditional way of paying the freight through advertising.
It's become (kinda) like Christmas in May, this annual Google I/O conference...at least for techies and, well, just about anyone who ever goes onto the InterWebzes...for just about anything.
Let's face it, it's pretty difficult in this ether-connected world not to interact or benefit from Google's many dimensions and products and services and, well, ubiquity. So, when the Googlers get together each year to unveil groovy new stuff it deserves attention.
Perhaps the most far-reaching package unwrapping on May 15th, at least for social media mavens, was the roll out of the "new" look Google+. Yea...it's cool.
One will notice, first, it's new "card" design looks pretty much like Google Now and, well, okay, Pinterest. It's clean, easy to read, very slick. New users will find it particularly easy since it also kinda looks like the "new" Facebook. Whatev.
But even more importantly, the new redesign is going to make it easier and much more swift to use Goo+ consistently as one moves from device to device. The redesign will roll out to mobile devices in the days and weeks to come.
To be an effective communicator the InterWebzez of 2013 one must think of oneself as a publisher.
Sure, you can have a beautiful website filled with interesting design, bright colors, shiny objects, pretty and, even, compelling pictures. But without a story to tell, a narrative to convey and places to share that narrative your bright, shiny website is little more than just another billboard on the information superhighway.
To run an effective website you really need to use to tell your story, lay out your narrative, compel friends and followers along the social channels to join you in the narrative, become a part of a community. Be a publisher
Want more recommedations for related content when viewing a site on your mobile device? GooglePlus just launched your answer.
TechCrunch reported May 13 Google has launched, through the Goo+ platform, a content recommendation feature which will link related content to any at which you happen to be staring on your mobile device.
Say, for example, you're checking out a restaurant...if the restaurant has linked its content, say a link to a wonderful review, through its Google+ presence (Google+ publisher account) you will see that link once you've finished looking over the page. The related content might also be comments and reviews from others on Google+.
The 2013 Distinguished Entrepreneur of Southwest Florida will be: a jewelry designer and maker, a distributor and marketer of Stevia products; a large auto repair shop or an industrial sized turbine maintenance company.
This year's four finalists include:
- Mark Loren, owner of Mark Loren Designs, Ft. Myers. FL.
- Ben Fleischer, owner of Pyure Brands, Naples, FL.
- Pamela Oakes, owner of Pam’s Motor City Automotive, Ft. Myers, FL.
- David Branton, owner of Turbine Generator Maintenance, Inc., Cape Coral, FL.
The elegant banquet at which the winner will be named is set for May 22 at Florida Gulf Coast University's Cohen Center. Tickets are available here. The keynote speaker for the banquet will be Jerry Ross, Executive Director of the National Entrepreneur Center in Orlando. Known to be a dynamic and entertaining presenter
Mashable reports, using figures gleaned from Nielsen, Google+ users are now spending nearly 7 minutes per month "on the site."
At least in March...and that time is a significant jump from the reported 3.3 minutes spent "on the site" in March 2012.
So, to paraphrase Carl the Groundskeeper, "they got that goin' for 'em." But "time spent on the site" of Google+ doesn't come anywhere near accurately measuring the value of Goo+ as a social network.
Just what you want, right? Facebook while driving?
We kid Facebook, of course. But traffic on the InterWebzes is thick with stories that Facebook is giving a green light to the purchase of social driving and navigation app, Waze...and, get this, for a reported $800 million to $1 billion price.
Isreali business publication, Calcalist, first reported the potential purchase and it got legs quickly and around the world. The purchase would be a big deal for Facebook (and for Waze, of course) because it could vastly increase the social behemoth's mobile potential (think GPS-based ads popping up) and could, maybe, give a boost to the whole Facebook Phone/Home thing. (Scroll down for more about that.
Just over 9 out of 10 adults use social media regularly, according to a statistic issed by Experian, and women spend 30 percent more time on social media than men, according to comScore.
Those figures any many others are part of a list to SoMe stats and measures complied by hashmeta and released earlier today
Fewer than 8,000 people in the world actually have a pair but, wow, the boo-birds of the Luddite class are already flappin' and screechin' with disdain over the very thought of Google Glass and its new technology!
The contempt prior to investigation has even reached the Old Gray Lady with a headline like this: "Google Glass Picks Up Early Signal: Keep Out!"
Whoa...quite certain this is not the kind of PR Google had in mind when it selected its initial class of Google Glass Explorers.
