Relevanza, Inc. http://www.relevanza.com digital marketing agency in Florida and North Carolina Fri, 24 Feb 2017 13:58:48 +0000 en-US hourly 1 https://i0.wp.com/www.relevanza.com/wp-content/uploads/2016/02/cropped-Relevanza-Logo.png?fit=32%2C32 Relevanza, Inc. http://www.relevanza.com 32 32 62176402 Instagram carousel takes images on a ride http://www.relevanza.com/instagram-carousel-takes-images-on-a-ride/ http://www.relevanza.com/instagram-carousel-takes-images-on-a-ride/#respond Fri, 24 Feb 2017 13:58:48 +0000 http://www.relevanza.com/?p=12771

As a brand new feature in everyone’s favorite photo-sharing app Instagram carousel takes images on a ride. Could be it will also get Grammers used to swiping left to see Instagram advertising carousels, too. Call us cynical but, remember, we’ve been promised more Instagram advertising. Don’t get us wrong, like everyone else we love Instagram […]

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900 billion hours on mobile apps http://www.relevanza.com/900-billion-hours-on-mobile-apps/ http://www.relevanza.com/900-billion-hours-on-mobile-apps/#respond Wed, 22 Feb 2017 13:56:14 +0000 http://www.relevanza.com/?p=12763

As inhabitants of Earth’s digital world we spent 900 billion hours on mobile apps in 2016. That is to say, all of us connected to the internet – around 3.2 billion people – used our mobile apps for 900 billion hours last year – or on average we spent 281.25 hours out of last year […]

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Facebook – video – mobile: your digital world http://www.relevanza.com/facebook-video-mobile-your-digital-world/ http://www.relevanza.com/facebook-video-mobile-your-digital-world/#respond Mon, 20 Feb 2017 13:57:43 +0000 http://www.relevanza.com/?p=12753

Facebook – video – mobile: your digital world. Well, that’s what Facebook wants your digital world to be. The social network behemoth also wants to be on your TV all the time, too. At least that appears to be part of the goal of a series of video enhancements Facebook started rolling out last week […]

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Are you good bot or a bad bot? http://www.relevanza.com/are-you-good-bot-or-a-bad-bot/ http://www.relevanza.com/are-you-good-bot-or-a-bad-bot/#respond Fri, 17 Feb 2017 14:05:17 +0000 http://www.relevanza.com/?p=12736

Are you a good bot or a bad bot? We’re talking to you: the majority of internet traffic now originating from bots. You can’t respond? Aren’t you a bot? The latest report from web security and research firm Imperva suggests that – once again – over half the internet traffic today comes from bots. More […]

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Publishing news to the social media is not paying off http://www.relevanza.com/publishing-news-to-the-social-media-is-not-paying-off/ http://www.relevanza.com/publishing-news-to-the-social-media-is-not-paying-off/#respond Wed, 15 Feb 2017 14:02:20 +0000 http://www.relevanza.com/?p=12728

Publishing news to the social media is not paying off – at least, not for major news and information organizations; at least it didn’t last year. A report published last month by┬áDigital Content Next (DCN), a firm which specializes in monitoring online premium publishing, suggests traditional news and information publishers are not quite earning the […]

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Google Maps as a commute assistant http://www.relevanza.com/google-maps-as-a-commute-assistant/ http://www.relevanza.com/google-maps-as-a-commute-assistant/#respond Mon, 13 Feb 2017 13:59:32 +0000 http://www.relevanza.com/?p=12713

Long a valuable and useful navigation and search assistant, with an update rolling out just last week we now see Google Maps as a commute assistant. Well, for Android users, anyway. Google says the update will roll out to iOS and other systems’ users soon. Android users will have, no doubt, noticed the relatively small […]

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The paradox of a monolithic internet http://www.relevanza.com/the-paradox-of-a-monolithic-internet/ http://www.relevanza.com/the-paradox-of-a-monolithic-internet/#respond Fri, 10 Feb 2017 14:07:18 +0000 http://www.relevanza.com/?p=12695

It was supposed to be the great leveler, a vast network of free-ranging bits and bytes but we could be facing the paradox of a monolithic internet. As more and more power and influence on the information superhighway – not to mention money – seemingly tends to coagulate in the hands of the relative few […]

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Are trolls & bots going to destroy Twitter? http://www.relevanza.com/are-trolls-bots-going-to-destroy-twitter/ http://www.relevanza.com/are-trolls-bots-going-to-destroy-twitter/#respond Wed, 08 Feb 2017 13:58:13 +0000 http://www.relevanza.com/?p=12690

Are trolls & bots going to destroy Twitter? Twitter is afraid they might and it’s imposing – yet again – new measures to keep them at bay. Everyone’s favorite micro-blog announced February 7 it is rolling out its toughest tools yet to limit the ability of trolls to abuse other Twitter users. Measures taken in […]

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FCC now building walls on the internet? http://www.relevanza.com/fcc-now-building-walls-on-the-internet/ http://www.relevanza.com/fcc-now-building-walls-on-the-internet/#comments Mon, 06 Feb 2017 14:17:01 +0000 http://www.relevanza.com/?p=12678

Is the new FCC now building walls on the internet? A flurry of actions late last week by the Trump Administration’s new regulators of national communications – the U.S. Federal Communications Commission – certainly make it seem as if roadblocks at least are set to go up on the information superhighway in America. After pledging […]

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Is social television next for Facebook? http://www.relevanza.com/is-social-television-next-for-facebook/ http://www.relevanza.com/is-social-television-next-for-facebook/#respond Fri, 03 Feb 2017 14:08:01 +0000 http://www.relevanza.com/?p=12664

Is social television next for Facebook? Or, maybe, just good ol’ television. One could certainly draw that inference judging from comments made February 1 by Facebook founder Mark Zuckerberg during the company’s Fourth Quarter 2016 earnings announcement. More video, he suggested, longer form video, more original video and original content. Hmmm, sounds like Netflix or […]

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Messaging now on YouTube? http://www.relevanza.com/messaging-now-on-youtube/ http://www.relevanza.com/messaging-now-on-youtube/#respond Wed, 01 Feb 2017 14:04:34 +0000 http://www.relevanza.com/?p=12652

Google wants to try messaging now on YouTube? Oh hell, why not? Nearly all the major social platforms have messaging features. So many points of entry. So little time. But that hasn’t stopped Google from amplifying the already crowded text back-and-forth ecosystem by its test of a new messaging feature last week for Canadian YouTube […]

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The social media R us! http://www.relevanza.com/the-social-media-r-us/ http://www.relevanza.com/the-social-media-r-us/#respond Mon, 30 Jan 2017 14:01:27 +0000 http://www.relevanza.com/?p=12641

The social media R us! Nearly all of us world-wide use at least one of the social networks. Almost 70 percent of Americans connect. They are called the social media for a reason. Well, let’s qualify that: nearly all of us who are online are using the social media on a regular monthly basis, according […]

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