Relevanza, Inc. http://www.relevanza.com digital marketing agency in Florida and North Carolina Mon, 24 Apr 2017 12:59:00 +0000 en-US hourly 1 https://i0.wp.com/www.relevanza.com/wp-content/uploads/2016/02/cropped-Relevanza-Logo.png?fit=32%2C32 Relevanza, Inc. http://www.relevanza.com 32 32 62176402 It’s the new Google Earth http://www.relevanza.com/its-the-new-google-earth/ http://www.relevanza.com/its-the-new-google-earth/#respond Mon, 24 Apr 2017 12:59:00 +0000 http://www.relevanza.com/?p=13127

It’s the new Google Earth – and we’re just livin’ on it. Seriously, the new Google Earth is nothing short of spectacular and destined to become an even bigger time suck than it’s been over the __ years since it was launched. Warning: let your family know you’re headed on a Google Earth voyage. They […]

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Facebook rules the app world http://www.relevanza.com/facebook-rules-the-app-world/ http://www.relevanza.com/facebook-rules-the-app-world/#respond Fri, 21 Apr 2017 12:58:59 +0000 http://www.relevanza.com/?p=13114

Facebook rules the app world. The top four most frequently downloaded apps in the first quarter of 2017 belong to the behemoth social network. Ah, hell, why are we still calling it just a social network? We all know by now Facebook wants to be your only portal to the digital world. And unless you’ve […]

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Time to rethink passwords http://www.relevanza.com/time-to-rethink-passwords/ http://www.relevanza.com/time-to-rethink-passwords/#respond Wed, 19 Apr 2017 12:59:36 +0000 http://www.relevanza.com/?p=13096

It’s time to rethink passwords – past time, really. The way we’ve been thinking about internet passwords is all wrong and it’s time to seriously evolve the way we keep our online data world secure. At least that’s what a U.S. government committee of nerds suggested March 31 when it issued a draft of new […]

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Google goes Pinterest with shopping images http://www.relevanza.com/google-goes-pinterest-with-shopping-images/ http://www.relevanza.com/google-goes-pinterest-with-shopping-images/#respond Mon, 17 Apr 2017 12:58:17 +0000 http://www.relevanza.com/?p=13084

Google goes Pinterest with shopping images by turning some ¬†search results – only a few for right now –¬†into clickable links for direct purchases. The new feature, which started rolling out last week to mobile searches and the Android search app, will enable shoppers to find in images which pop up in search result pages […]

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The internet has spoken: “Keep Net Neutrality.” http://www.relevanza.com/the-internet-has-spoken-keep-net-neutrality/ http://www.relevanza.com/the-internet-has-spoken-keep-net-neutrality/#respond Fri, 14 Apr 2017 12:58:18 +0000 http://www.relevanza.com/?p=13072

The internet has spoken: “Keep Net Neutrality.” Well, the internet itself didn’t speak but a broad coalition of the internet’s biggest companies, perhaps the biggest single voice of the internet as a whole – the Internet Association – issued a resounding plea this week to the U.S. Federal Communications Commission (FCC) and it’s new chairman, […]

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Disabled Americans aren’t reaching the online world http://www.relevanza.com/disabled-americans-arent-reaching-the-online-world/ http://www.relevanza.com/disabled-americans-arent-reaching-the-online-world/#respond Wed, 12 Apr 2017 12:58:40 +0000 http://www.relevanza.com/?p=13055

Disabled Americans aren’t reaching the online world nearly as much as Americans who live without a disability. It’s another chasm in the digital divide, according to survey results published by the Pew Research Center. “Disabled Americans are about three times as likely as those without a disability to say they never go online (23% vs. […]

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Is your content social? http://www.relevanza.com/is-your-content-social/ http://www.relevanza.com/is-your-content-social/#respond Mon, 10 Apr 2017 12:58:37 +0000 http://www.relevanza.com/?p=13038

Is your content social? Does your content get shared along the social media by admirers, fans, friends? Do you tell your story? As you tell the story of your business or organization do you find others pick it up and publish it on their own sites? Are news publications interested in what you have to […]

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Facebook M is gonna sit on your digital shoulder http://www.relevanza.com/facebook-m-is-gonna-sit-on-your-digital-shoulder/ http://www.relevanza.com/facebook-m-is-gonna-sit-on-your-digital-shoulder/#respond Fri, 07 Apr 2017 13:00:28 +0000 http://www.relevanza.com/?p=13027

Facebook M is gonna sit on your digital shoulder, whispering advice and suggestions as you stare into your screens chatting with friends on Messenger. Facebook announced April 6 it is rolling out to chat app Messenger users a relatively tame version of its artificial intelligence (AI) experiment, M, to make the app more “useful, seamless […]

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Twitter customer service is on the spot http://www.relevanza.com/twitter-customer-service-is-on-the-spot/ http://www.relevanza.com/twitter-customer-service-is-on-the-spot/#respond Wed, 05 Apr 2017 12:57:26 +0000 http://www.relevanza.com/?p=13014

Twitter customer service is on the spot. Twitter beefed up its customer service tools for companies and organizations to provide the location of customers – if the customers choose – and better map a response for additional help. Twitter has long been a valuable customer service opportunity for companies serious about customer service, providing immediate […]

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If you’re not mobile you’re standing still http://www.relevanza.com/if-youre-not-mobile-youre-standing-still/ http://www.relevanza.com/if-youre-not-mobile-youre-standing-still/#respond Mon, 03 Apr 2017 12:58:08 +0000 http://www.relevanza.com/?p=13002

If you’re not mobile you’re standing still. If your digital marketing is not focused on mobile devices, you aren’t moving anywhere. You’re not advancing. Let’s face reality here. The most frequent way people access the internet today is on a mobile device; a smartphone, a tablet, often both; often at the same time. “In a […]

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U.S. digital advertising in 2017: $83 billion http://www.relevanza.com/u-s-digital-advertising-in-2017-83-billion/ http://www.relevanza.com/u-s-digital-advertising-in-2017-83-billion/#respond Fri, 31 Mar 2017 13:00:11 +0000 http://www.relevanza.com/?p=12982

U.S. digital advertising in 2017: $83 billion. At least that’s the number predicted earlier this month by eMarketer, the respected market research company, which also pointed out the figure will take into account a nearly 16 percent increase in digital ad spend over 2016. The numbers are important because the U.S. digital ad market is […]

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Contact Congress through Facebook http://www.relevanza.com/contact-congress-through-facebook/ http://www.relevanza.com/contact-congress-through-facebook/#respond Wed, 29 Mar 2017 12:56:49 +0000 http://www.relevanza.com/?p=12967

Thanks to a new tool rolled out March 27 you can now contact Congress through Facebook. The tool, called Town Hall, makes it especially easy for the roughly 213.7 million Americans who regularly use Facebook to reach out directly to members of congress and, even, if you want, the president. And, yes, nearly all elected […]

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