SEO is that wonderful little Internet magic which makes your website pop up nice and high in any search results.
When someone searches for, say, “what happens if a velociraptor throws bananas on me,” your website, VelociraptorThrowsBananas.com,” pops right up at the top of the search results (called a SERP or Search Engine Results Page, as in, “wassssSERP?”).
Assuming you want your website to discovered, SEO or Search Engine Optimization, is very important. But SEO ain’t want it used to be. In fact, we don’t even like to use the term, SEO, much anymore because the most effective way to market oneself online these days is by producing good, original, thoughtful, informative content.
We’ve been writing quite a bit, lately, about the importance of quality content on your site and its benefit; about how Google is changing search algorithms to punish the old hacks of back links and SEO skulduggery while rewarding authentic, rich, enlightening content.
But, heck, we could have saved our energies because the good folks over at QuickSprout put all the old and new into a handy and informative graph with art. If you don’t believe us, maybe you’ll believe the folks at QuickSprout. Study the graphic. You’ll catch on – and thanks, QuickSprout, for loaning us your infographic.