Facebook rules the app world
Facebook rules the app world

Facebook rules the app world. The top four most frequently downloaded apps in the first quarter of 2017 belong to the behemoth social network. Ah, hell, why are we still calling it just a social network? We all know by now Facebook wants to be your only portal to the digital world. And unless you’ve […]

Navigation & jamz: Waze & Spotify
Navigation & jamz: Waze & Spotify

On the road again with navigation & jamz: Waze & Spotify are teaming up to link apps and work your tunes into your turns. Talk about a convenient and useful marriage of apps! “With no interruptions, you can navigate to your destination right within the Spotify app allowing you to still listen to all of […]

Instagram carousel takes images on a ride
Instagram carousel takes images on a ride

As a brand new feature in everyone’s favorite photo-sharing app Instagram carousel takes images on a ride. Could be it will also get Grammers used to swiping left to see Instagram advertising carousels, too. Call us cynical but, remember, we’ve been promised more Instagram advertising. Don’t get us wrong, like everyone else we love Instagram […]

900 billion hours on mobile apps
900 billion hours on mobile apps

As inhabitants of Earth’s digital world we spent 900 billion hours on mobile apps in 2016. That is to say, all of us connected to the internet – around 3.2 billion people – used our mobile apps for 900 billion hours last year – or on average we spent 281.25 hours out of last year […]

The app of my eye is changing before it
The app of my eye is changing before it

The app of my eye is changing before it – instant apps, that is; but certainly not like instant grits or oatmeal. Announced last spring at Google I/O, the internet overlord has begun a limited test of its new Android Instant Apps technology and if all goes according to plan the whole app ecosystem will […]

Facebook Messenger and the bot economy
Facebook Messenger and the bot economy

Facebook Messenger and the bot economy may soon splash into the mainstream current of online commerce, possibly even re-channeling the way we do business altogether. The social media network behemoth, which at this point is far more than a mere social media network, introduced last April its Messenger Platform, a bot-building addition to Facebook Messenger […]

Messaging apps as marketing tools
Messaging apps as marketing tools

With Facebook’s Messenger app hitting the 1-billion-user-per-month mark in late July marketeers will increasingly turn to messaging apps as marketing tools. And if you haven’t already you may be a bit behind the curve. With Facebook’s announcement that 1 billion people now use Messenger every month it joins a pretty exclusive club of billion-users-per-month apps […]

Digital strategy – Mobile? Apps? Mobile Web?
Digital strategy – Mobile? Apps? Mobile Web?

Digital strategy – Mobile? Apps? Mobile web? What’s a digital marketeer to do? So many answers. Too few questions. The short answers: Mobile? Yes, absolutely, without question. Apps or mobile web design? Is a marketeer better off building and promoting an app? Or better off building and promoting a web site which responds flawlessly to […]

GPS doodles on a bicycle!
GPS doodles on a bicycle!

This may be the single nerdiest thing we’ve ever seen: GPS doodles on a bicycle! And it’s fantastic! Not kidding. Talk about using today’s technology to be creative. This Canadian cyclist, Stephen Lund, bikes around 1,500 kilometers each month (close to 1,000 miles). Impressive because he lives in Victoria, British Columbia – gets cold there). […]

Switch accounts in Instagram!!
Switch accounts in Instagram!!

What…a concept! Switch accounts in Instagram!! That’s right, Instagrammers, you can now actually use more than one account within the Instagram app simply by switching back and forth between accounts. Gee, thanks, Instagram. Um, gratitude aside, what the hell took you so long? (Snapchat take note.) In one very big and long-overdue improvement, the wildly […]