Facebook’s two billion people
Facebook’s two billion people

Facebook’s two billion people are a disparate bunch connected by a single online platform and a keystroke or two away from each other – electronically. Facebook announced June 27 it now has two billion active monthly users. Let this sink in for a moment: never before in human history has it been possible (theoretically) for […]

Smartphones now dominate the web
Smartphones now dominate the web

Smartphones now dominate the web, according to a new study which finds over half the world’s population using one. Two-thirds of the world’s population uses a mobile phone of some kind and over half the web’s traffic flows from and to mobile devices. Those estimates and more are contained in a Digital in 2017 Global […]

Instagram will ‘fess up about paid ads
Instagram will ‘fess up about paid ads

Getting caught matters and, soon, Instagram will ‘fess up about paid ads on the enormously popular image sharing network. What’s become known as “influencer” marketing – historically called paid celebrity endorsements – has become a big deal on Instagram with well-known figures from pop culture and the entertainment industry routinely using their own Instagram accounts […]

Smartphones are not televisions
Smartphones are not televisions

Smartphones are not televisions. That’s the message Facebook wants to share about the medium: smartphones are a whole new medium and advertisers should know, accept, plan and execute for the “new” medium. As if Marshall McLuhan now works for Facebook, the social giant issued a statement June 8 extolling advertisers to realize they may get…oh, […]

Messenger as a tool for digital marketing
Messenger as a tool for digital marketing

Sure, you like Facebook’s Messenger app (or hate it) but you may not yet be thinking of using Messenger as a tool for digital marketing. It may be time to rethink that. (As in: over 100,000 Messenger bots now being used each month, according to Facebook.) Messenger may soon (maybe already has) rival Twitter as […]

We ain’t doin’ so great
We ain’t doin’ so great

Thought I was feelin’ just fine; happy, diggin’ the summer and the digital spaces but, apparently, we ain’t doin’ so great according to academic studies. It’s weird, I know. I coulda sworn life was pretty darn good. The weather is terrific. I’m in love. I’m healthy and keepin’ busy with lots of projects, staying in […]

Facebook is expanding Fundraisers
Facebook is expanding Fundraisers

Facebook is expanding Fundraisers beyond nonprofit organizations to a wide range of causes, community groups and endeavors, individuals. Through a Fundraiser on the social media behemoth, individual residents of Facebookistan can ask friends to donate to specific events, causes, community events, community sports teams, medical expenses and students can ask for help with tuition and […]

Twitter is getting more all into you
Twitter is getting more all into you

Like most – nearly all – online companies and social media networks Twitter is getting more all into you with its updated privacy policy. Everyone’s favorite micro-blog announced two days ago it will start keeping more data about you and keep it longer in an effort to sell more advertising and try to salvage its […]

Google Search as an events concierge
Google Search as an events concierge

Taking a page from Facebook’s enormously successful Events feature, the ubiquitous pocket oracle is beefing up Google Search as an events concierge. Now that our smartphones are in common use as personal assistants we’ve become accustomed to reaching for them to find upcoming entertainment and events, especially as weekends approach. Most entertainment venues have long […]

More news more often now on mobile
More news more often now on mobile

More Americans are getting more news more often now on mobile than ever before and a stark difference has developed about the watchdog role of journalists. The Pew Research Center published May 10 the results of its latest online survey of internet-connected Americans who participate regularly in the center’s American Trends Panel. “Nearly half of […]