Co-founder Steve Hart Pursues New Creative Heights
Co-founder Steve Hart Pursues New Creative Heights

After nearly seven years, co-founder and partner Steve Hart is pursuing a creative novel published in serial form on the digital spaces. Watch for it to emerge from the Blue Smoky Mountains on Instagram and the other mainstream social networks. I had a fabulous time working with Steve as we built our digital marketing agency. […]

The U.S. government is seeking names of Trump critics
The U.S. government is seeking names of Trump critics

The U.S. government is seeking names of Trump critics. Specifically, the U.S. Department of Justice wants to know the IP addresses, contact information, email content and photos of 1.3 million people who visited a website organizing protests against the current U.S president. Let that sink in for a moment. Yes, you read it correctly: the […]

Online harassment: it’s who you know
Online harassment: it’s who you know

Online harassment: it’s who you know – at least that’s the suggestion from the most recent Pew Research Center survey. The survey’s data, published in mid-July, indicates nearly half of all American victims of online harassment actually know – as friends, acquaintances or family members – the person who is threatening them, trying to intimidate […]

Instagram Stories are cool but effective?
Instagram Stories are cool but effective?

Instagram Stories are cool but effective? Oh yea, they can be very effective, very useful. But they can also be colossal wastes of time and energy. Like so many tools of digital marketing the effectiveness tends to boil down to execution, preparation even. Instagram Stories just celebrated the milestone of acquiring 250 million daily users […]

Grandpa on the Facebook
Grandpa on the Facebook

Grandpa on the Facebook. “Oh no!,” exclaims nearly everyone in the family. “This can’t end well!” And, yet, get over it family. America’s older adults are increasingly connected to the digital world and actually learning how to use 21st Century digital technology. “Pew Research Center surveys find that seniors are also moving towards more digitally […]

Mobile marketing has to be quick!
Mobile marketing has to be quick!

Mobile marketing has to be quick! Driving digital consumers to your online storefront has to be fast and efficient; mobile sites have to load quickly; navigation, especially to that all-important “buy” button has to be quick. If not, you’re losing out. Google research suggests most digital consumers – that means smartphone consumers – will leave […]

Young shoppers are moved by social media
Young shoppers are moved by social media

Young shoppers are moved by social media, according to a recent study, with the youngest shoppers influenced most by the social channels. “More than 80% of Centennials and 74% of Millennials say social media influences their shopping, compared to only 58% of Generation X and 41% of Baby Boomers,” according to Yes Lifecycle Marketing, which surveyed 1,000 […]

Advances in world digital evolution
Advances in world digital evolution

Like any progress over time the advances in world digital evolution will have rapid forward movement with great potential – and some stall outs. The U.S. and Germany, while long on advances, may be on the verge of a digital stall out – according to a new Digital Evolution Index compiled by The Fletcher School […]

Big Telcoms are not protecting privacy well
Big Telcoms are not protecting privacy well

Big Telcoms are not protecting privacy well, according to the most recent survey released by a major consumer watchdog organization. The Electronic Frontier Foundation (EFF) says Comcast, Verizon, T-Mobile & AT&T scored the lowest – again – in it’s annual Who Has Your Back survey of internet companies’ efforts to protect the privacy of individual […]

YouTube stars speak up for Net Neutrality
YouTube stars speak up for Net Neutrality

In an open letter published earlier this week and intended for U.S. communications regulators, over 130 YouTube stars speak up for Net Neutrality. That is to say people making a living on the internet warn the U.S. Federal Communications Commission (FCC)  they will fight to keep the internet fair and open in America and out […]