What We Do For You.
What We Do For You.

At Relevanza, we believe, practice and preach: The most successful marketing efforts today focus on message but also listening; communicating information but also hearing back from customers and friends; promoting a vision but also building a community to share in that vision. In short, Next Level marketing and community building is based on core actions: […]

You need us because…
You need us because…

We help you reach your audience: With content strategies and engaging content geared to tell your story, build your community and increase your online visibility. With enticing next-level social network communications to stay in touch with your community, reach new audiences and expand your publishing horizons. With modern, up-to-date websites, mobile outreach, big data integration, […]

Businesses: manage your Instagram comments
Businesses: manage your Instagram comments

Businesses: manage your Instagram comments – well, soon, for all businesses and now for officially connected Marketing Partners. Everyone’s favorite image sharing platform has updated its API (application programming interface) giving Instagram users with a business account (again, soon for all; now for Marketing Partners), deeper access to metrics which will allow those businesses to […]

YouTube will redirect hate toward…peace?
YouTube will redirect hate toward…peace?

In an effort to reduce the influence of extremism and terrorism on the world’s most popular video platform YouTube will redirect hate toward…peace? Well, if not peace directly YouTube promises it will redirect viewers toward videos intended to refute extremist mythology and videos confronting terrorist violence. YouTube announced July 20th new measures using what’s called […]

41% of Americans have been harassed online
41% of Americans have been harassed online

41% of Americans have been harassed online, according to a new survey released earlier this month by the Pew Research Center. “But nearly one-in-five Americans (18%) have been subjected to particularly severe forms of harassment online, such as physical threats, harassment over a sustained period, sexual harassment or stalking,” says the Center. “…and an even […]

Advances in world digital evolution
Advances in world digital evolution

Like any progress over time the advances in world digital evolution will have rapid forward movement with great potential – and some stall outs. The U.S. and Germany, while long on advances, may be on the verge of a digital stall out – according to a new Digital Evolution Index compiled by The Fletcher School […]

How ’bout some ads with your Messenger?
How ’bout some ads with your Messenger?

How ’bout some ads with your Messenger? Like Facebook’s Messenger? Hate it? Use it a lot? 1.2 billion people like it enough to use it regularly. Yea, well, just like (almost) anything else in Facebookistan, you’re gonna soon start seeing ads when you chat with others, send photos and videos, maybe give them a video […]

Big Telcoms are not protecting privacy well
Big Telcoms are not protecting privacy well

Big Telcoms are not protecting privacy well, according to the most recent survey released by a major consumer watchdog organization. The Electronic Frontier Foundation (EFF) says Comcast, Verizon, T-Mobile & AT&T scored the lowest – again – in it’s annual Who Has Your Back survey of internet companies’ efforts to protect the privacy of individual […]

July 12: voice support for Net Neutrality!
July 12: voice support for Net Neutrality!

July 12: voice support for Net Neutrality! Just as we did in 2015, the internet is coming together to support the American concept of Net Neutrality with a wide and online protest over the effort to eliminate internet freedom in the U.S. Organized and sponsored by a very broad, bi-partisan coalition of major internet companies […]

YouTube stars speak up for Net Neutrality
YouTube stars speak up for Net Neutrality

In an open letter published earlier this week and intended for U.S. communications regulators, over 130 YouTube stars speak up for Net Neutrality. That is to say people making a living on the internet warn the U.S. Federal Communications Commission (FCC) ¬†they will fight to keep the internet fair and open in America and out […]

From PC to mobile at rapid speed
From PC to mobile at rapid speed

As our digital tools improve and mature, we are moving our online tasks from PC to mobile at rapid speed, according to some recent research. GlobalWorldIndex, a respected world-wide research firm, says its most recent surveys suggest internet users are now, for the first time, performing more digital tasks on mobile devices than they are […]