What We Do For You.
What We Do For You.

At Relevanza, we believe, practice and preach: The most successful marketing efforts today focus on message but also listening; communicating information but also hearing back from customers and friends; promoting a vision but also building a community to share in that vision. In short, Next Level marketing and community building is based on core actions: […]

You need us because…
You need us because…

We help you reach your audience: With content strategies and engaging content geared to tell your story, build your community and increase your online visibility. With enticing next-level social network communications to stay in touch with your community, reach new audiences and expand your publishing horizons. With modern, up-to-date websites, mobile outreach, big data integration, […]

Contact Congress through Facebook
Contact Congress through Facebook

Thanks to a new tool rolled out March 27 you can now contact Congress through Facebook. The tool, called Town Hall, makes it especially easy for the roughly 213.7 million Americans who regularly use Facebook to reach out directly to members of congress and, even, if you want, the president. And, yes, nearly all elected […]

You belong now to Comcast & Verizon & AT&T
You belong now to Comcast & Verizon & AT&T

You belong now to Comcast & Verizon & AT&T and all the other big corporations from whom you receive the internet in America. And by, “you,” what we mean is all the data you generate when you go online with your home computers and mobile devices: all your browsing history, your record of purchases, your […]

Twitter suspended nearly 400K terrorist accounts
Twitter suspended nearly 400K terrorist accounts

Twitter suspended nearly 400K terrorist accounts in the second half of 2016, according to its latest Transparency Report, published March 21. The company removed those accounts on its own, after its own investigations, without waiting for complaints to be filed by Twitter users themselves. Twitter users or governments reporting tweets promoting terrorism amounted to less […]

Fake news or credible news: friends matter
Fake news or credible news: friends matter

Fake news or credible news: friends matter when it comes to sharing news on the social media according to a new study. “As social platforms such as Facebook or Twitter become major thoroughfares for news, the news organization that does the original reporting still matters,” according to the American Press Institute. “But the study demonstrates […]

Navigation & jamz: Waze & Spotify
Navigation & jamz: Waze & Spotify

On the road again with navigation & jamz: Waze & Spotify are teaming up to link apps and work your tunes into your turns. Talk about a convenient and useful marriage of apps! “With no interruptions, you can navigate to your destination right within the Spotify app allowing you to still listen to all of […]

Surf the internet faster on U.S. coasts
Surf the internet faster on U.S. coasts

Broadband users can surf the internet faster on U.S. coasts than in middle America, according to a new report on connectivity speeds. What this means is residents of the American Midwest, the Great Plains, some parts of the South, the western mountain states tend to have slower internet speeds than residents of the U.S. East […]

Facebook promises no more third-party surveillance
Facebook promises no more third-party surveillance

Facebook promises no more third-party surveillance – that means companies who sell to police agencies information on Facebook users, typically civil protesters. “Today we are adding language to our Facebook and Instagram platform policies to more clearly explain that developers cannot ‘use data obtained from us to provide tools that are used for surveillance’,” posted […]

Maybe 15% of your Twitter luv comes from bots
Maybe 15% of your Twitter luv comes from bots

Maybe 15% of your Twitter luv comes from bots. This according to a new research project conducted jointly by the University of Southern California and Indiana University. “We classified nearly 14 (million) accounts using our system and inferred the optimal threshold scores that separate human and bot accounts for several models with different mixes of […]

Google Hangouts gets down to business
Google Hangouts gets down to business

Google Hangouts gets down to business with renewed life as an enterprise venture for video conferencing and, sure, digital marketing presentations. Hangouts, Google’s long-standing video and texting platform – before any of that was the rage (back in 2013) – has always been easy to use, if not always reliable or without dreaded glitches. But […]

Your website doesn’t have to be Top 100
Your website doesn’t have to be Top 100

Your website doesn’t have to be Top 100. It just has to work for you, be effective for you and the mission of your business or organization. But it needs to be effective. Lord knows, websites of the 20th Century just don’t work any longer (even though many are still around). Websites even two or […]