What We Do For You.
What We Do For You.

At Relevanza, we believe, practice and preach: The most successful marketing efforts today focus on message but also listening; communicating information but also hearing back from customers and friends; promoting a vision but also building a community to share in that vision. In short, Next Level marketing and community building is based on core actions: […]

You need us because…
You need us because…

We help you reach your audience: With content strategies and engaging content geared to tell your story, build your community and increase your online visibility. With enticing next-level social network communications to stay in touch with your community, reach new audiences and expand your publishing horizons. With modern, up-to-date websites, mobile outreach, big data integration, […]

Save and buy Facebook; Google Maps nearby
Save and buy Facebook; Google Maps nearby

We know all Facebook residents will be thrilled to know everyone’s favorite social network, er, advertising platform added new buttons to, “save,” and – whoa – “buy.” That’s right, from the social giant’s Things We Need But You Really Don’t Department comes news it is testing a “buy products” button for ads appearing in your […]

Communication after hurricanes? An answer might be available.
Communication after hurricanes? An answer might be available.

As anyone knows who has suffered through one, communication after hurricanes is a major problem. If you’re lucky, AM radio stations stay on the air and some FM stations, too, which is helpful – if you have power to your portable receivers. Interpersonal communication is practically impossible for most. Back when cell phones were coming […]

OpenStreetMap visuals show Internet collaboration at its best
OpenStreetMap visuals show Internet collaboration at its best

If any doubts remain about the Internet’s democratic potential for collaboration and community one needs look no further than the OpenStreetMap project. Created in 2004 and inspired by the collaborative effort of Wikipedia, OpenStreetMap claims nearly 2 million contributors (and growing) working together to create a map of the entire world, one piece at a […]

Digital advertising boosts global ad sales in 2014
Digital advertising boosts global ad sales in 2014

Digital advertising is predicted to increase nearly 17 percent in 2014 and account for 25 percent of a booming record $545.4 billion total ad spending on the year. At least, that’s the prediction set by eMarketer in a report issued July 9th. If if pans out, 2014 would mark the first year digital advertising (social […]

Hide behind fake persona on GooglePlus
Hide behind fake persona on GooglePlus

Great news, everyone! You can now hide behind a fake persona-avatar-name on GooglePlus! Okay, not sure this is really great news but it is the deal since Google decided July 15 to drop the requirement on Goo+ that users actually appear under real names and identifications. Let the trolls loose! Well, let’s hope not. “We […]

Critical thinking: job skill for the future (and now).
Critical thinking: job skill for the future (and now).

Critical thinking will be an essential work skill for 2020, according to The American Genius. Heck, it doesn’t take a genius to recognize how important is the skill of critical thinking right this very minute – but that’s another topic. What The American Genius is trying to tell us the work place is changing, jobs […]

Human movement visualized online – fitness
Human movement visualized online – fitness

Human movement is what keeps us ticking – despite spending way too many sedentary hours at keyboards and bright screens. So it’s good to see fitness apps for our smartphones popping up all over the place (still using my FitBit, waiting for Google Fit…maybe). With fitness apps (and countless workout apps) integrating with wearable tech […]

LinkedIn, Pinterest jackups; Brazil wins Twitter, at least.
LinkedIn, Pinterest jackups; Brazil wins Twitter, at least.

LinkedIn, Pinterest both added new features and, well, Brazil at least set a world Twitter record in its rout by Germany. LinkedIn meeting advance app. Most people going into a meeting these days – especially a meeting with someone the will meet for the first time – have undertaken a bit of online research about […]

Net Neutrality should extend across all Internet points
Net Neutrality should extend across all Internet points

U.S. communications regulators say corporations should be able to charge higher prices for faster Internet download speeds, which will kill what’s termed Net Neutrality and an Internet open to all users. The U.S. Federal Communication Commission (FCC), which proposed the current version of the rules back in May, will end its public comment period July […]